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Twitter Marketing – 10 Tips for Small Businesses

‘Twitter Has Lots of Marketing Potential’ This guide by Jason OConnor offers 10 useful tips on how your Small Business could benefit from Twitter Marketing. Twitter birdie image Did you like this article? Don’t forget to bookmark it Claudia Walliman Marketing for Small Businesses...

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Online PR

“An effective Online PR campaign increases awareness
and results in people being driven to specific websites.”

The Marketing for Small Businesses Online PR experts are experienced in helping small businesses to identify and reach their preferred ‘online’ communities and audiences. Our online PR activities use & target online communication tools, which include search engines, blogs, news feeds, PR, web, forums, discussion threads & social networks.

“Don’t be fooled by traditional PR agencies – Online PR isn’t just
circulating offline press releases to online news sites.”

Our affordable online PR services include:

* Researching, planning & writing online press releases
* Targeted distribution of press releases and online content
* Planning & implementing alternative online PR activities
* Monitoring, evaluating & refining ongoing online PR activities

If you are unsure if online PR could work for your business please call us on 01202-233262 and a friendly member of our team will be there to answer your queries. Alternatively, you can request a call back by emailing us at

hello@marketing-for-smallbusinesses.co.uk

Researching, planning & writing online press releases

Press releases are gauged on the level of exposure they receives. To ensure our online press releases are successful we thoroughly research every new release that we dispatch. As part of the planning & research process we identify the target journalists, websites & outlets for the press release.

Once the outlets are identified, the online press release is then written using predetermined keywords, which ensure it is highly search engine friendly.

Targeted distribution of press releases and online content

To maximize the exposure that each of our online press releases receives we ensure that all digital press releases are distributed to the following groups:

* Local business media & websites
* (Target) National business media & websites
* Client identified media & websites
* Targeted ‘customer orientated’ websites & media
* Researched social media outlets such as subject specific blogs, forums, face book groups, online groups etc

Planning & implementing alternative online PR activities

In addition to the standard distribution of online press releases we also embark on alternative online PR activities. Typically these will includes researching, joining and contribution to product reviews sites, chat rooms, message boards & online discussion groups.

Monitoring, evaluating & refining ongoing online PR activities

Marketing for Small Businesses are committed to providing Small Businesses with valuable marketing services that are affordable and deliver results. To illustrate the benefits on our online PR activities, each campaign is followed up with a comprehensive report that demonstrates our results & recommendations for building on the initial results.

If you are unsure if online PR could work for your business please call us on 01202-233262 and a friendly member of our team will be there to answer your queries. Alternatively, you can request a call back by emailing us at

hello@marketing-for-smallbusinesses.co.uk

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